{"abstract":"The Food and Drug Administration (FDA or Agency) is announcing the availability of a guidance for industry entitled \"Product Name Placement, Size, and Prominence in Promotional Labeling and Advertisements.\" The guidance clarifies the requirements for product name placement, size, prominence, and frequency in promotional labeling and advertisements for human prescription drugs, including prescription biological products, and for animal prescription drugs. This guidance finalizes the revised draft guidance issued on November 20, 2013 (\"Product Name Placement, Size, and Prominence in Advertising and Promotional Labeling\"). FDA is also announcing that a proposed collection of information has been submitted to the Office of Management and Budget (OMB) for review and clearance under the Paperwork Reduction Act of 1995 (the PRA).","action":"Notice of availability.","agencies":[{"raw_name":"DEPARTMENT OF HEALTH AND HUMAN SERVICES","name":"Health and Human Services Department","id":221,"url":"https://www.federalregister.gov/agencies/health-and-human-services-department","json_url":"https://www.federalregister.gov/api/v1/agencies/221","parent_id":null,"slug":"health-and-human-services-department"},{"raw_name":"Food and Drug Administration","name":"Food and Drug Administration","id":199,"url":"https://www.federalregister.gov/agencies/food-and-drug-administration","json_url":"https://www.federalregister.gov/api/v1/agencies/199","parent_id":221,"slug":"food-and-drug-administration"}],"body_html_url":"https://www.federalregister.gov/documents/full_text/html/2017/12/12/2017-26725.html","cfr_references":[],"citation":"82 FR 58421","comment_url":null,"comments_close_on":null,"correction_of":null,"corrections":[],"dates":"The announcement of the guidance is published in the Federal Register on December 12, 2017.","disposition_notes":null,"docket_ids":["Docket No. FDA-1999-D-4079"],"dockets":[],"document_number":"2017-26725","effective_on":null,"end_page":58424,"executive_order_notes":null,"executive_order_number":null,"full_text_xml_url":"https://www.federalregister.gov/documents/full_text/xml/2017/12/12/2017-26725.xml","html_url":"https://www.federalregister.gov/documents/2017/12/12/2017-26725/product-name-placement-size-and-prominence-in-promotional-labeling-and-advertisements-guidance-for","images":{},"images_metadata":{},"json_url":"https://www.federalregister.gov/api/v1/documents/2017-26725?publication_date=2017-12-12","mods_url":"https://www.govinfo.gov/metadata/granule/FR-2017-12-12/2017-26725/mods.xml","not_received_for_publication":null,"page_length":4,"page_views":{"count":1503,"last_updated":"2026-07-26 16:15:03 -0400"},"pdf_url":"https://www.govinfo.gov/content/pkg/FR-2017-12-12/pdf/2017-26725.pdf","presidential_document_number":null,"proclamation_number":null,"public_inspection_pdf_url":"https://public-inspection.federalregister.gov/2017-26725.pdf?1512999951","publication_date":"2017-12-12","raw_text_url":"https://www.federalregister.gov/documents/full_text/text/2017/12/12/2017-26725.txt","regulation_id_number_info":{},"regulation_id_numbers":[],"regulations_dot_gov_info":{"supporting_documents":[],"comments_url":"https://www.regulations.gov/docketBrowser?rpp=50&so=DESC&sb=postedDate&po=0&dct=PS&D=FDA-1999-D-4079","supporting_documents_count":0,"docket_id":"FDA-1999-D-4079","regulation_id_number":null,"title":"Product Name Placement,Size, & Prominence in Advertising","checked_regulationsdotgov_at":"2018-01-01T06:00:20Z"},"regulations_dot_gov_url":null,"significant":null,"signing_date":null,"start_page":58421,"subtype":null,"title":"Product Name Placement, Size, and Prominence in Promotional Labeling and Advertisements; Guidance for Industry; Availability","toc_doc":"Product Name Placement, Size, and Prominence in Promotional Labeling and Advertisements","toc_subject":"Guidance:","topics":[],"type":"Notice","volume":82}